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  1. The guidelines featured on this website represent a subset of the official UC Santa Barbara Identity Guidelines. Download the full set of guidelines for access to additional resources, best practice application examples, and more. Download guidelines (PDF) Explore the UC Santa Barbara color palette.

  2. Color is a critical element of UC Santa Barbara's graphic identity. It can help to reinforce your connection to the university. Explore our color palette

  3. Tell the UC Santa Barbara story in a consistent, compelling way. Every encounter with our university – whether in person, online, or through our services – is an opportunity to share our story. Adhering to our brand guidelines is essential for presenting the face of our institution with a unified and distinctly UC Santa Barbara voice.

  4. UC Santa Barbara Gauchos Hex, RGB, PANTONE and CMYK Color Codes. The UC Santa Barbara Gauchos primary colors are navy and gold. Use these University of California, Santa Barbara color codes if you need their colors for any of your digital or print projects. Follow this link for the rest of the NCAA color codes for all of your favorite NCAA team ...

  5. UC Santa Barbara websites are important tools for our campus to use in promoting our brand identity. Elements such as colors, photography, fonts, and messaging used throughout the site are official representations of the UC Santa Barbara brand. Download guidelines (PDF)

  6. The UC Santa Barbara colors are Blue and Gold. The nickname of the athletics team is the Gauchos. The color codes: RGB, CYMK for print, Hex for web and the Pantone colors can be seen below. We recommend using the UC Santa Barbara Gauchos colors for personal projects and in the case of commercial use to visit the university or college website.

  7. The University of California, Santa Barbara ( UC Santa Barbara or UCSB) is a public land-grant research university in Santa Barbara County, California, United States. [11] It is part of the University of California university system. [12] Tracing its roots back to 1891 as an independent teachers' college, UCSB joined the ancestor of the ...